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PKO银行/Robert Majkut设计/PKO Bank / Robert Majkut Design

发布于:2015-09-30 21:21:30 来自:装修设计/公装设计 [复制转发]
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这个项目的起点是由白猫工作室发开的银行企业身份,PKO波兰银行的上述所有现代化标志在私人银行部门中都有着优雅的颜色——黑色,白色和金色,这创建了内部的一系列基本颜色。其他的图形元素也是鼓舞人心的——尤其是用网格状优雅的正弦线组成了装饰图案,贯彻应用在PKO波兰私人银行的平面设计上。

The starting point for this project was Bank’s corporate identity developed by White Cat Studio, above all the modernized logo of PKO Bank Polski in its elegant color version for Private Banking sector – black, white and gold, which created a set of basic colors for the interior. Other graphical elements were also inspiring – in particular one decorative motif consisting of a grid of elegant, sinusoidal lines, consistently applied in the graphic design for the PKO Bank Polski Private Banking.



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精致的网格主题是用一个非常创新的方式处理的——通过引入一个额外的维度,一个两维的格局被彻底改造了:它通过投影在室内的三维模型上而创造了空间。为了达到这个效果,设计师们使用了参数化设计的特殊软件,它允许创建一个复杂而有序的结构作为转型,将精致的网格线汇聚在一个抽象的角度上。这种复杂的几何设计已经成了室内设计解决方案的一种模式。

The theme of delicate grid was treated in a very innovative way – a bi-dimensional pattern was completely transformed by introducing an additional dimension: it was made spatial by being projected on the tri-dimensional model of the interior. To achieve this effect special software for parametric design was used, which allowed for the creation of a complex and ordered structure formed as a transformation of the subtle grid of lines converging in one abstract point. This complicated geometry setting has become a model to be filled with interior design solutions.



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作为一个组合物,它是连贯且完整的,是在实现阶段的一个真正挑战。最后的效果是纯粹的审美选择和数学顺序之间的一种平衡,被设计师所接受,然而软件处理不仅仅是作为一种工具,而且还作为一种创造性因素。它是一种隐喻性代码,呈现了机构的性质及它的服务,是数学分析与人类的经验,知识和决策过程这些因素的混合。

As a composition it is coherent and complete, being a real challenge at the stage of realization. The final effect is a balance between purely aesthetic choices and a mathematical order, accepted by the designer, yet generated by software that was treated not only as a tool, but as a creative factor. It is a kind of metaphorical code which presents the character of the institution and its services, being a mix of mathematical analyses and human element of experience, knowledge, and decision making process.



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PKO波兰银行的企业颜色——黑色,白色和金色——已经被应用到全部的结果中,由灰色阴影做进一步补充。设计师采取特定的方式体现黄金的色调,这是一种戏剧中的内部装饰。金色平衡了强劲,黑色与白色的图形对比具有独特的装饰性和丰富的象征——作为一种温暖高贵的颜色,它所代表的是信誉,稳定与繁荣的价值。

Corporate colors of PKO Bank Polski – black, white and gold – have been applied with full consequence, further complemented by shades of gray. The designer has taken an specific way to play with the tones of gold which are set in the interior in a kind of drama. Gold balances strong, graphic contrast between black and white and has unique decorative qualities and rich symbolism – as a warm and noble color referring to such values as prestige, stability and prosperity.



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分行被清晰地分为两个功能区——客户服务和后台办公室。在这两个不同的区域中,设计方案旨在将它们的具体功能有效地匹配在不同的空间中。

The branch is clearly divided into two functional areas – of customer service and the back-office. In those two separate zones, the design solutions are aimed at effectively matching various spaces with their specific functions.



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Plan平面图

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